The idea that came to mind was that if he had a facebrick house, little maintenance would be required. Formulating his idea, the concept of a facebrick tile 9mm in diameter would solve the problem and also maintain the same qualities as an original fired clay brick. Bricktile Magic was formed on this concept and has ever since grown into a preferred supplier saving customers around the world not just thousands in maintenance costs, but also transforming homes without the need to rebuild and adding value to their investment.

The company have since grown into a world class producer of the famous 9mm Bricktile. The applications of the bricktile also became a very lucrative business opportunity with the BTM Franchise concept rolling out in 2015.